000			00375nam a2200169Ia 4500
008			220712s9999 xx 000 0 und d
082			_a658.83
082			_bAAK
100			_aAAKER, DAVID A.
245		0	_aMARKETING RESEARCH
250			_a10th ed.
260			_bWILEY INDIA (P) LTD.
260			_c2011
300			_a701
650			_aMARKETING RESEARCH
942			_cBK
999			_c84214 _d84214