RAMASWAMY, V. S. <br/><br/>
MARKETING MANAGEMENT : GLOBAL PERSPECTIVE INDIAN CONTEXT 

 - 5th ed. 
 -  MCGRAW HILL EDUCATION (INDIA ) PVT. LTD.  2013 
 - 788 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING MANAGEMENT
<br/><br/><label>Dewey Class. No.: </label>658.15  / RAM