LOVELOCK, CHRISTOPHE <br/><br/>
SERVICES MARKETING : PEOPLE, TECHNOLOGY, STRATEGY 

 - 6th ed. 
 -  PEARSON EDUCATION PTE. LTD.  2007 
 - 637 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8  / LOV