PRINCIPLES OF MARKETING (Record no. 84114)

MARC details
000 -LEADER
fixed length control field 00378nam a2200169Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number KOT
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name KOTLER, PHILIP.
245 #0 - TITLE STATEMENT
Title PRINCIPLES OF MARKETING
250 ## - EDITION STATEMENT
Edition statement 13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher PEARSON EDUCATION PTE. LTD.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Year of publication 2011
300 ## - PHYSICAL DESCRIPTION
Number of Pages 114
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Full call number Accession Number Cost, replacement price Koha item type Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price
658.83 KOT SBPIMMBA2513 615.00 Books SBPIM SBPIM 04/10/2012 SUYOG ENTERPRISES 615.00
658.83 KOT SBPIMMBA2514 615.00 Books SBPIM SBPIM 04/10/2012 SUYOG ENTERPRISES 615.00
658.83 KOT SBPIMMBA2515 615.00 Books SBPIM SBPIM 04/10/2012 SUYOG ENTERPRISES 615.00
658.83 KOT SBPIMMBA2516 615.00 Books SBPIM SBPIM 04/10/2012 SUYOG ENTERPRISES 615.00
658.83 KOT SBPIMMBA2517 615.00 Books SBPIM SBPIM 04/10/2012 SUYOG ENTERPRISES 615.00