FOUNDATIONS OF ADVERTISING : THEORY AND PRACTICE (Record no. 84015)

MARC details
000 -LEADER
fixed length control field 00409nam a2200169Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number CHU
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name CHUNAWALLA, S. A.
245 #0 - TITLE STATEMENT
Title FOUNDATIONS OF ADVERTISING : THEORY AND PRACTICE
250 ## - EDITION STATEMENT
Edition statement 7th rev ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher HIMALAYA PUBLISHING HOUSE.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Year of publication 2011
300 ## - PHYSICAL DESCRIPTION
Number of Pages 744
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term ADVERTISING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Full call number Accession Number Cost, replacement price Koha item type Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price
659.1 CHU SBPIMMBA2322 495.00 Books SBPIM SBPIM 23/11/2011 TECHNICAL BOOK PUNE. 495.00
659.1 CHU SBPIMMBA2323 495.00 Books SBPIM SBPIM 23/11/2011 TECHNICAL BOOK PUNE. 495.00
659.1 CHU SBPIMMBA2659 495.00 Books SBPIM SBPIM 10/10/2012 SUYOG ENTERPRISES 495.00
659.1 CHU SBPIMMBA2774 495.00 Books SBPIM SBPIM 17/10/2012 TECHNICAL BOOK PUNE. 495.00
659.1 CHU SBPIMMBA2775 495.00 Books SBPIM SBPIM 17/10/2012 TECHNICAL BOOK PUNE. 495.00