MARKETING : DEFINED, EXPLAINED, APPLIED (Record no. 84001)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00368nam a2200157Ia 4500 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | LEV |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | LEVENS, MICHAEL |
| 245 #0 - TITLE STATEMENT | |
| Title | MARKETING : DEFINED, EXPLAINED, APPLIED |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | PEARSON EDUCATION PTE. LTD. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Year of publication | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 290 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Full call number | Accession Number | Cost, replacement price | Koha item type | Permanent Location | Current Location | Date acquired | Source of acquisition | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|
| 658.8 LEV | SBPIMMBA2252 | 375.00 | Books | SBPIM | SBPIM | 01/11/2011 | TECHNICAL BOOK PUNE. | 375.00 |