MARKETING RESEARCH : AN APPLIED ORIENTATION (Record no. 83446)

MARC details
000 -LEADER
fixed length control field 00407nam a2200169Ia 4500
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Item number MAL
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name MALHOTRA, NARESH K.
245 #0 - TITLE STATEMENT
Title MARKETING RESEARCH : AN APPLIED ORIENTATION
250 ## - EDITION STATEMENT
Edition statement 5th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher PRENTICE- HALL OF INDIA
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Year of publication 2007
300 ## - PHYSICAL DESCRIPTION
Number of Pages 123
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing Research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Full call number Accession Number Cost, replacement price Koha item type Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price
658.83 MAL SBPIMMBA434 475.00 Books SBPIM SBPIM 09/09/2008 SUYOG BOOK SELLERS 475.00
658.83 MAL SBPIMMBA435 475.00 Books SBPIM SBPIM 09/09/2008 SUYOG BOOK SELLERS 475.00
658.83 MAL SBPIMMBA436 475.00 Books SBPIM SBPIM 09/09/2008 SUYOG BOOK SELLERS 475.00
658.83 MAL SBPIMMBA437 475.00 Books SBPIM SBPIM 09/09/2008 SUYOG BOOK SELLERS 475.00
658.83 MAL SBPIMMBA438 475.00 Books SBPIM SBPIM 09/09/2008 SUYOG BOOK SELLERS 475.00