Marketing Management (Record no. 182173)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00483nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230926144626.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230926b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93-560-6266-5 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Suyog Enterprises |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 16th |
| Classification number | 658.8/KOT |
| Item number | SBPIM6049 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler,Philip Keller,Kevin Chernev,Alexander |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management |
| Medium | English |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Noida,U.P. |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 596 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Reference |
| Edition | 16th |
| Call number prefix | 658.8 |
| Call number suffix | KOT |
| Suppress in OPAC | No |
| Date last seen | Total Checkouts | Full call number | Barcode | Date due | Date last checked out | Cost, replacement price | Price effective from | Koha item type | Department | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Bill NO | Bill Date | Disc | Total Renewals |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 11/12/2024 | 1 | 658.8/KOT | SBPIM6049 | 25/12/2024 | 11/12/2024 | 1100.00 | 26/09/2023 | Reference | MANAGEMENT | Dewey Decimal Classification | SBPIM | SBPIM | New Arrivals | 04/09/2023 | 1100.00 | 6448 | 04/09/2023 | 22% | |||||
| 08/05/2024 | 2 | 658.8/KOT | SBPIM6050 | 06/05/2024 | 1100.00 | 26/09/2023 | Reference | MANAGEMENT | Dewey Decimal Classification | SBPIM | SBPIM | New Arrivals | 04/09/2023 | 1100.00 | 6448 | 04/09/2023 | 22% | ||||||
| 01/12/2025 | 2 | 658.8/KOT | SBPIM6051 | 23/09/2025 | 1100.00 | 26/09/2023 | Reference | MANAGEMENT | Dewey Decimal Classification | SBPIM | SBPIM | New Arrivals | 04/09/2023 | 1100.00 | 6448 | 04/09/2023 | 22% | 2 |