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BRAND MANAGEMENT : TEXT AND CASES ( AN INDIAN PERSPECTIVE )

GUPTA, S. L.

BRAND MANAGEMENT : TEXT AND CASES ( AN INDIAN PERSPECTIVE ) - 1st ed rep. - HIMALAYA PUBLISHING HOUSE. 2010 - 202

Subjects--Topical Terms:
BRAND MANAGEMENT

Dewey Class. No.: 658.8 / GUP

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